We believe that a world full of useful content benefits all parties; from the companies that position themselves as experts by publishing the content, to the audiences that consume the content to learn and be entertained.
Castleberry is a company that creates technologies and services to help companies persuade their audiences with content that generates value for them.
We are using data to make thousands of business decisions. Content decisions should be no different. - Luisa Echeverry - Director of Castleberry
Our team is comprised of data scientists, programmers, account managers, engineers, administrators, designers, journalists, editors, data analysts, and marketing specialists.
#1. We are not victims of circumstance
When faced with problems, we don't look for blame; we look for solutions. We are people who triumph in adversity and do not allow ourselves to be defined by our environment. We are NOT victims of circumstances; we always look for the opportunity in every challenge.
#2. Failure is part of the game
We understand our responsibility to our clients, audiences, and our team. We are like a great professional football team; everyone does their part to win games and tournaments. We have a winning attitude; we are pilots, not passengers.
#3. We are a high-performing team. Working at Castleberry means being a high performer.
We understand our responsibility to our clients, audiences, and our team. We are like a great professional football team; everyone does their part to win games and tournaments. We have a winning attitude; we are pilots, not passengers.
#4. We treat everyone well. We are empathetic with our colleagues; we treat those we hire well and those we lead.
Treating others poorly to get them to do their jobs is not part of our culture. Mistreating others means that person cannot be part of the Castleberry Media team. Respect and team work are at the heart of our organization.
#5. We put our customers first. We always seek to deliver the greatest possible value to our customers.
We think like brand and business owners and put ourselves in our customers' shoes.When in doubt, we remember our responsibility to the customer and their well-being. If we take care of the customer, we will always have opportunities to grow as a company.
#6. We are rigorous
We are people who always go the extra mile to deliver more value than expected. Our deliverables are excellent, with attention to detail and a deep understanding of our customers and their context.
#7. We challenge the status quo
We don't take things for granted. We know that things have been created by people who also get things wrong, and we can question and propose new ways of doing things. We work with our eyes wide open.
#8. We believe in ourselves
We are optimistic and have the self-confidence to think big and drive the company towards new challenges. We believe we are capable of great feats.
If you have any further questions, please do not hesitate to contact us
Castleberry creates technologies and services to help corporations persuade their audiences through content marketing.
We offer our services in North and South America. Our clients, however, are global companies and use our content wherever they do business.
We are now a carbon-positive company, starting on the first trimester of 2022. We currently offer our customers the ability for their content production emissions to be offset by Castleberry without extra cost.
Yes, our entire team has worked remotely from the very beginning, and we plan to continue to work remotely for the foreseeable future.
At Castleberry, we are constantly growing and rely on talented individuals to provide the best service to our customers. We share our job openings on our LinkedIn page.