We Generate Sales, Leads, and Traffic for Companies through Data-Driven Content

We use data, artificial intelligence, and a proven methodology to produce the right content for the right audience

Grow your brand

We are highly specialized in Content Marketing

Medium and large companies trust us because we are experts in achieving these 4 objectives:

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Understanding the audience

We are one of the few companies in the world that analyzes the digital behavior of audiences on a large scale to understand the types of content that deliver results.

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Developing a digital content strategy

We have a proven methodology to generate data-driven strategies for brands that need to understand the topics, formats, style and tactics needed to persuade their audiences.

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Creating valuable content

We only do content. We don't do advertising, community management, or website development. We are completely focused on getting results through content marketing.


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Driving growth for the brands that hire us

Whether it's increasing traffic, generating leads, boosting sales, or positioning the brand, we specialize in using content as a tool to achieve the objective's of the brand.

Our lines of business

1
Inteligencia artificial marketing

Data insights and strategy

We use data and artificial intelligence to create a custom strategy for your brand.

2
Producción de contenidos

Content works

We create specialized, high-value content for your audience by using data, algorithms, and experts in your industry.

3
Distribución nativa de contenidos

Strategic distribution

We give your content greater reach, by persuading the right audience at the right time.

Do you work for a company and would like to position your brand through content?

Talk to a content specialist

You'll be in good company

What our customers say

Contact us

"Working with Castleberry has been very enriching. We discovered how artificial intelligence is applied to content, something new and revealing. A way to use science in our content strategy to guide us based on numbers and real facts. I recommend working with Castleberry; they are a true partner."

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Ana María Mejía
Grupo Bancolombia | Relationship Marketing Management VP Corporate and Government Banking

"Castleberry is an efficient company. They have shown the ability to contribute to the achievement of the objectives, thanks to their ability to read the strategy and translate it into a content marketing campaign. We are strategic allies, which means we can continue to grow together."

Felipe Roldán
Oikos Storage | General Manager

"Castleberry has been a strategic ally for Finesa, not only to build valuable relationships with our target audience but also to understand market trends, needs, and consumer expectations. We work with them as a real team, through which we co-create for the client's benefit."

Dinyer González Hernández
Finesa | Director of Marketing, Culture and Communications

"Castleberry is a responsible company with a fresh and flexible team. They have an interesting differential which is AI applied to content and to the understanding of audiences. I highly recommend them because their work is, without question, of the highest quality."

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Juan Camilo Aranguren
Team Foods | General Management

"Castleberry has provided us with excellent quality deliverables, a proactive and creative team, extensive expertise in audience analysis, content production in different formats, and specific outreach strategies for our target audience. I would recommend Castleberry 100%."

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María Stephania Rugeles
Grupo Bancolombia | Innovation Communication

"Castleberry has been an ally with whom we have been able to grow and create our content strategy. Their wonderful and innovative team (that's always willing to try new ideas), has allowed us to innovate with artificial intelligence and in the way we engage our target audience. Undoubtedly the best investment we've made."

Maria Alejandra Meza
Mepal | Design and Marketing Director
AVA Awards

Gold Winner at the AVA
Digital Awards 2023
for Best Blog Series

We Won Gold at the AVA Digital Awards

1

What is that?

The AVA digital awards are an international competition that recognizes the excellence of creative professionals responsible for planning, concept, direction, design, and production of digital communication.

2

What we did?

In partnership with Atlas Renewable Energy we developed their "Point of View Blog". We used our data-first approach to analyze their audience's digital behavior and created content that met their needs.

3

What we won?

Castleberry won gold in the Blog series category where there were more than 2.500 entries. Atlas' Blog "OUR POINT OF VIEW" was recognized by the AVA Awards due to the quality, creativity, and ingenuity of the content.

Get more information

Find out how one of our clients achieved 29% growth in sales by using our services

With our content strategy and content works business units, our B2B client obtained:

+1.200 contents analyzed with artificial intelligence
+75.000 unique visitors to their content
29% sales growth
8% growth in EBITDA
See case study
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Do you want to increase your sales, leads, or brand positioning?

Contact us
marketing de contenidos bancos

Featured e-book:5 examples of content marketing in banking

Learn about the content marketing strategies and tactics of banks like JPMorgan Chase, Citibank and Bank of America, and how they use content to drive business growth.

Access the e-book

Join hundreds of B2B marketers getting a weekly B2B marketing tactic that has worked for others

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Frequently asked questions

If you have additional questions, please do not hesitate to contact us

What is content marketing and how can it benefit my business?

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It is a marketing strategy that seeks to create, publish and share valuable content that generates high interest to your buyer persona. Content marketing can be a differential tool for persuading your audience to take a desired action.

How does Castleberry use data and AI to help companies execute content marketing initiatives?

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We build custom audiences and then use our technology to understand their digital behavior (what they talk about, share and read online). We then process the information using artificial intelligence to extract valuable insights that allow us to build the right content for that particular audience. This translates into more influence and higher conversion rates for your company.

Is Castleberry a digital agency?

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Strictly speaking, we are not a digital agency. The core of our products and services is content marketing for medium and large companies. We don't run advertisement campaigns or do social media management.  

What type of content does Castleberry produce?

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We create different types of content for our clients. We produce articles, e-books, guides, research papers, white papers, infographics, playground and infographic videos, and podcasts.

Does Castleberry work with small businesses?

The short answer is no. We have different plans that typically suit medium and large corporations. We do however offer free consulting for small businesses as part of our pro-bono work. If you're interested please write us at: info@castleberrymedia.co

Would you like to generate sales, leads, and web traffic with content?

Contact us

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