We help corporations persuade audiences with Content Marketing

We use data, artificial intelligence and a proven methodology to produce the right content for the right audience

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We are Highly Specialized in Content Marketing

Our services range from content strategy to the distribution of valuable content.

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Content Strategy

We use our methodology to develop a data-driven content strategy.

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Content Works

Content Works is our business unit where we analyze audiences and produce expert content that matches their interests and behaviors.

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Mindpath

Mindpath uses your content to persuade B2B buyers that show intent signals on your website by using Ai to select your best content and automatically building content campaigns at scale.


Distribución marketing de contenidos
Virtual B2B Influencers

We build Virtual B2B Influencers for companies that want to persuade B2B decision-makers, control the messaging and position themselves in their industry.

How does it work?

1
Inteligencia artificial marketing

AI, Data & Strategy

We use data and artificial intelligence to create a custom strategy for your brand.

2
Producción de contenidos

Content production

We create specialized, high-value content for your audience using experts and Ai.

3
Distribución nativa de contenidos

Segmented distribution

We give your content greater reach, persuading the right audience at the right time.

Find out how one of our clients achieved 29% growth in sales by using our services

Through our Content Strategy and Content Works Business unit, our B2B client obtained:

+1200 Contents analysed with Artificial Intelligence
+75.000 Unique visitors to their content
29% Sales growth
8% growth in EBITDA
See Case Study
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marketing de contenidos bancos

Featured Ebook:5 examples of content marketing in banking

Learn about the content marketing strategies and tactics of banks like JPMorgan Chase, Citibank and Bank of America, and how they use content to drive business growth.

Access the Ebook

What do our customers say?

"Working with Castleberry has been very enriching, we discovered how Artificial Intelligence is applied to content, something new and revealing, a way to put science to our content strategy, to guide us based on numbers and real facts. I recommend working with Castleberry, they are a true partner".

Ana María Mejía
Grupo Bancolombia Gerencia de Mercado y Empresas y Gobierno

"Castleberry is efficient to work with. They have shown the ability to contribute to the achievement of the objectives thanks to their ability to read the strategy and translate this into a content marketing campaign. We really have a strategic ally and that means we can continue to grow together."

Felipe Roldán
Oikos Storage | Gerente General

"It is a responsible company. They are a flexible and fresh team. They have an interesting differential which is Artificial Intelligence applied to content and knowledge of your audience. I recommend them because their team is undoubtedly high performance".

Juan Camilo Aranguren
Team Foods | Dirección General

"Castleberry has provided us with excellent quality deliverables, a proactive and creative team, extensive expertise in areas such as audience analysis, content production in different formats and specific outreach strategies for our target audience. I would recommend Castleberry 100%".

María Stephania Rugeles
Grupo Bancolombia, Comunicación de la Innovación

Is time to persuade your audience with useful content

Start your strategy

Learn more about
Content Marketing

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Frequently Asked Questions

If you have additional questions, please do not hesitate to contact us

What is content marketing and how can it benefit my business?
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It is a marketing strategy that seeks to create, publish and share valuable content that generates high interest in your buyer persona. Content marketing can be a differential tool when it comes to persuading your audience to take a desired action.

How does Castleberry use data and Ai to help companies execute content marketing initiatives?
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We scan the web to better understand your audience, their behavior, the contents they share and their interests. We then process the information using state of the art artificial intelligence to extract valuable insights that allow us to build the right type of content for your audience. This translates into more influence and higher conversion rates for your company.

Is Castleberry a digital agency?
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Strictly speaking, we are not a Digital Agency. Our products and services deal with the world of content marketing for medium and large corporations. We don't run advertisement campaigns or do social media management.

What types of content does Castleberry produce?
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We build different types of content for our clients. We typically produce: articles, e-books, guides, research papers, whitepapers, infographics, playground videos, infographic videos and podcasts.

Do you work with small businesses?
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The short answer is no. We have different plans that typically suit medium and large corporations.

Data, AI & Content Marketing

Would you like to better understand our products and services? Leave us a note and we'll get back to you.

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